Cookies Policy

Chen’s Group International Limited and its subsidiaries, affiliates and associated companies (collectively “we”, “us”, “our” or “Nan Fung”) are committed to protecting your privacy. This Cookie Policy explains what cookies we use when you use or visit our website, why we use cookies, and how you can opt-out. This Cookie Policy should be read together with our Privacy Policy Statement.

What are cookies?

Cookies are small text files that that we store on your browser or the hard drive of your device if you agree. This enables us or our website to identify and track your web browser. Cookies generally identify the device used rather than the individual user, although some cookies may contain personal information. Hence, cookies can enable a website to recognize a device each time it visits, remember user preferences and recommend relevant content.

Why do we use cookies?

We use cookies for a variety of different reasons – mainly to provide you with a more personalized experience and to distinguish you from other users of our website. This helps us provide you with a better user experience when browsing and allows us to improve our website. We also use cookies to track information about our users’ behavior, including how much time they spend on which pages, which links they choose to click and how long you have been on a page. All these will help improve our website’s performance and layout for future users. Cookies therefore collect information about your devices, including the device’s IP address, device screen size, device type, browser information, geographic location and preferred language used to display our website.

How we use cookies?

We use cookies across our websites in order to improve their performance and enhance your online experience. Session cookies are used to enable you to move around the site and use essential functions on our websites, such as maintaining log-in details for the session, such that the need to transfer information across the internet may be reduced. Persistent cookies are used to help us identify visitors when they return to our websites and help us remember certain information about their preferences on our websites and their online activity. These cookies help us can assist us in customising content that we believe will be most relevant to your interests.

Browsers which support the secure flag will only send cookies with the secure flag when the request is going to a HTTPS page. By setting the secure flag, the browser will prevent the transmission of a cookie over an unencrypted channel.

We use both first-party and third-party cookies. “First-party cookies” are cookies that belong to Nan Fung which we place on your device. “Third-party cookies” are cookies that another party places on your device through our site. They are operated by providers of external services and we have no control over these cookies other than allowing them to be served.

To administer our sites and for research purposes, Nan Fung may contract with third-party service providers to track and analyze usage and volume information, or to send e-mails to users who have provided us with their contact information. These third-party service providers use persistent cookies to help us improve the user experience, manage our site content and analyze how users navigate and utilize the sites.

In general, we use the following types of cookies:

  1. Strictly necessary cookies – these are cookies that are necessary to make our website function and are essential for you to browse the website and use its features, such as searching for properties or logging into secure areas of our website. These cookies will generally be first-party session cookies and do not require us to obtain consent. They are temporary and expire once you close your browser.
  2. Analytical/performance cookies – these are cookies that allow us to recognize and count the number of visiting browsers and to see how visitors move around when using our website. This information is not used for target advertising but is used to help us improve our website functions, for example, by ensuring that users are finding what they are looking for easily by understanding the interests of our users and measuring the effectiveness of our marketing.
  3. Functionality cookies – these cookies, also known as “preferences cookies”, let us operate our websites in accordance with the choices you make. These cookies permit us to “remember” you in-between visits and recognize you when you return to our website, enabling us to personalize our content for you and remember your preferences. This includes your language preference, your user name and password such that you may log in automatically.
  4. Marketing cookies – these cookies track your online activity to help us provide you with targeted advertising. These cookies can share information with other organizations and across different websites. These are persistent cookies and are almost always third-party cookies. The third-party service providers that generate these cookies, such as Google, have their own privacy policies and may use their cookies for target advertising on other websites, based on your visit to our sites.

Some of the above cookies are managed by third parties, and you may refer to the third parties’ own website privacy notifications for further information. By way of example, we use Google Analytics cookies to obtain an overall view of visitor habits and visitor volumes, and to help improve the overall experience on our websites. Google Analytics is a third-party web analysis service provided by Google Inc, which uses “performance cookies” and “marketing cookies” to analyse how you use our websites. The information generated by the cookie about your use of our websites (including your IP address) will be transmitted to and stored by Google on servers in the United States. However, our websites uses Google Analytics with the expansion “_anonymizeIp()” which means that Google will truncate/anonymize the last octet of the IP address for Members of the European Union.

Essential cookies (strictly necessary cookies) that are strictly necessary for the operation of our websites are dropped onto your browser as soon as you visit our site. Non-essential cookies (including analytical/performance cookies, functionality and marketing cookies) are not dropped onto your browser until you have consented. Different types of non-essential cookies will expire at different times but all cookies should expire after 24 months.

Can you refuse or opt out of cookies?

You can choose to reject or block non-essential cookies by clicking on whether you accept or reject cookies. You can change your cookie preferences for our website at any time by changing your browser settings. Please note that most browsers automatically accept cookies. Therefore, if you do not want cookies to be dropped on your device, you may need to actively delete or block the cookies. If you reject our use of cookies, you may still be able to visit our website but some of the functions may not work properly.

To block Google Analytics cookies specifically, you can install the “Google Analytics Opt-out Browser Add-on” provided by Google. If you share the use of a device, accepting or rejecting the use of cookies may affect all users of that device. Please refer to https://tools.google.com/dlpage/gaoptout?hl=zh-TW.

Changes to our cookie policy

We keep our cookie policy under regular review. This cookie policy was last updated in July 2020.