The top three Sanrio characters in Hong Kong have been crowned! Cinnamoroll, Kuromi, and Hello Kitty will lead the other characters, to embark on a journey filled with smiles and gratitude at AIRSIDE!

Sanrio character ranking Parade
The three most popular characters will lead the other characters in a grand parade at AIRSIDE on 13 Sep to express their gratitude. A total of 11 characters will gather to present the most adorable and magnificent ' Sanrio character ranking Parade.
Date: 13 Sep 20265(Saturday)
Time: 4:30 pm – 5:00 pm
Location: AIRSIDE Plaza and Kai Tak Station Square

Pop-up store & Photo zones
Date: 2 - 21 Sep 2025
Time: 11:00 pm – 9:00 pm
Location: Shop 210 & 222, AIRSIDE

“We Love You All – Meet-and-Greet”
By spending a designated amount at AIRSIDE, you will have the opportunity to participate in the meet-and-greet with the three stars of the year!

Redemption Method:
NF Touch members who spend a cumulative HK$1,000 or more at AIRSIDE merchants and the Sanrio character ranking pop-up store between 2 September and 20 September 2025 (maximum 2 receipts, with at least 1 receipt at the pop-up store) can redeem a meet-and-greet pass in person at the NF Touch Member Concierge on 3/F (starting from 10 am) on the day of the meet-and-greet. Limited quota available on a first-come first-served basis.